Pet-owning bloggers mobilize on food front (USA Today)

The online mobilization of a nationwide community of animal lovers may have begun with the Pet Connection, a longtime pet-care website run by writer Gina Spadafori and veterinarian Marty Becker, who together write a syndicated column that runs in 65 newspapers nationwide.

On March 16, after Menu Foods announced a massive recall of pet foods, www.petconnection.com began posting details about what was happening and what owners needed to know.

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